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CARTNIO LOYALTY / REFERRALS

Your happiest customers can be your strongest advocates. Give them a clear, rewarding way to introduce friends, with genuine attribution and incentives designed around profitable new relationships.

REFERRAL PROGRAMME

Worth sharing.

Invite friends · Reward loyalty

Your customersMake every connection count
Editorial product photography representing an ecommerce brand

KEEP THEM COMING BACK

Live for WooCommerce

Cartnio Loyalty is live for WooCommerce stores. Points, rewards, VIP tiers and referrals run through the free Cartnio plugin, and work alongside Cartnio Reviews when you use both.

How loyalty works

Good experiences are worth sharing.

Build lasting relationships around meaningful value, not endless discounting.

01 / 03

Customer purchases

An order connects the customer and their purchase.

02 / 03

Points & recognition

A loyalty programme recognises eligible activity.

03 / 03

A reason to return

A relevant reward makes the next visit meaningful.

REFER A FRIEND

A simple reason to share.

Give existing customers an understandable referral offer and a convenient way to invite friends. Clear programme terms improve trust and reduce friction for everyone.

  • Personal referral links and sharable messaging
  • Give-and-get rewards with published rules
  • Simple referrals journey on mobile
REFERRAL PROGRAMME

Worth sharing.

Invite friends · Reward loyalty

Your customersMake every connection count
Editorial product photography representing an ecommerce brand

KEEP THEM COMING BACK

QUALIFIED CONVERSIONS

Reward new customer relationships.

A successful referral programme should only issue rewards for validated, qualifying new-customer orders. Control self-referrals, duplicate identities, cancellations and returns before payouts.

  • New-customer and order validation
  • Fraud checks and refund handling
  • Reward issuance only after qualification
REWARDS PROGRAMME

Every purchase counts.

Earn points · Redeem rewards

Your customersMake every connection count
Editorial product photography representing an ecommerce brand

KEEP THEM COMING BACK

REFERRAL INTELLIGENCE

Understand the value of advocacy.

Separate genuine incremental referral revenue from repeat purchases or customers who would have purchased anyway. Monitor invite-to-order conversion, average reward cost and new customer quality.

  • Referral conversion and attribution principles
  • Incentive cost versus order margin
  • New-customer retention by referring cohort
LOYALTY ENGINE

Better relationships.

Points · Rewards · VIP · Referrals

Your customersMake every connection count
Editorial product photography representing an ecommerce brand

KEEP THEM COMING BACK

Build with intention

Make loyalty worth earning.

The best programmes are clear for customers, measurable for merchants and sustainable for margins.

01

Give-and-get incentives

Transparent value for referrers and referred friends.

02

Referral attribution

Track qualifying new customers without duplicate credit.

03

Member advocacy

Build word of mouth around genuine positive experiences.

04

Fraud safeguards

Guard against self-referral and abuse.

05

Purchase verification

Validate qualifying orders before issuing benefits.

06

Customer value

Evaluate retention and reward economics after acquisition.

Good to know

Frequently asked questions

What is ecommerce referral program software?

It helps merchants manage referral links, attribution, referred-customer qualification, incentives and the performance of member advocacy programmes.

Can I create a live referral campaign in Cartnio today?

Not yet. Cartnio Reviews is available, while automated referrals and reward settlement belong to the separate Loyalty product under development.

What is a give-and-get referral programme?

It provides a reward to the existing member and the referred friend when the qualifying referral conditions are met.

How do I prevent fraudulent referrals?

Validate customer identities and first-purchase conditions, set abuse controls, handle refunds and cancellations, and keep a verifiable event log.

Is referral software the same as loyalty programme software?

Referral software specialises in new-customer introductions and attribution. Loyalty software focuses more broadly on repeat purchases, member rewards and retention.

More than a one-time purchase.

Cartnio is bringing customer reviews and loyalty into one connected product family.